Chrissie Jervin | Creator-Marketer

About

The marketer who's also the audience.

I'm Chrissie, a brand and social marketer based in Dubai, and yes, that's me on the other side of the algorithm too.

I spent nearly four years building Coldwell Banker UAE's marketing in-house, going from CRM into full social strategy and creative direction. Then I took everything I'd learned about making people stop scrolling and built my own TikTok to 42,000 followers in three months.

Now I'm an Account Manager at NEXA running brands across healthcare, fintech, real estate and tech, and always open to the right brand to build like it's my own.

Content reel

Work that actually got watched.

5M+ views across the accounts I've managed. A few that hit:

TikTok▶Watch on TikTok

Instagram▶Watch on Instagram

Selected work

Brands I've built.

In-house · Brand & Social

Coldwell Banker UAE

Built the marketing function in-house over nearly four years, going from CRM into full social strategy and story-led video across Instagram, YouTube, LinkedIn & more.

↑ 35% engagement · ↑ 20% qualified leads

Personal brand · Creator

SociallyWithChris

My own TikTok, built from zero. Educational content for aspiring social media managers and designers, and living proof of the playbook I bring to brands.

42K followers in 3 months · 2.1M top video

Brand · Social · Multi-market

Belkin (UAE & KSA)

Repositioned content from product specs to POV and UGC storytelling and launched @belkin_ksa from scratch. The creator-led pivot drove discovery, with nearly half of UAE reach coming from new non-follower audiences.

+129% KSA reach · 48% reach from new audiences

Healthcare · Social + Paid

Prague Clinics

Led creative and social alongside an AED 30K/month Meta & Google program spanning nine service lines, fully bilingual EN & AR, built for compliance-aware healthcare lead generation.

254 leads · 9 service lines · EN & AR

B2B · Brand Launch

ID Works Global (UAE)

Launched the brand's Dubai presence as a distinct UAE identity, separate from its original KSA company, building the social channel and a Google + Meta lead-gen program from the ground up.

New UAE brand, built from zero

What I do

Skills & services.

Social Media Strategy

Always-on strategy across Instagram, LinkedIn & TikTok, from content calendars to channel-native storytelling.

Short-Form Video

Concept, script, direction and edit for TikTok, Reels & Shorts. CapCut, Canva & Filmora.

Brand Development & Identity

Positioning, messaging and brand worlds that hold up across markets and platforms.

Creative Direction & Briefing

Briefing designers and videographers, building shot lists, and keeping output on-brand.

Performance Marketing

Coordinating Meta & Google campaigns, from KPIs to optimisation and client-ready reporting.

Community & Audience Growth

Organic growth and community building. The same system that took my own channel to 42K.

Marketer by trade. Creator by instinct.

The marketer who's also the audience.

Work that actually got watched.

Brands I've built.

Coldwell Banker UAE

SociallyWithChris

Belkin (UAE & KSA)

Prague Clinics

ID Works Global (UAE)

Skills & services.

Social Media Strategy

Short-Form Video

Brand Development & Identity

Creative Direction & Briefing

Performance Marketing

Community & Audience Growth

Open to
what's next.

Marketer by trade. Creator by instinct.

The marketer who's also the audience.

Work that actually got watched.

Brands I've built.

Coldwell Banker UAE

SociallyWithChris

Belkin (UAE & KSA)

Prague Clinics

ID Works Global (UAE)

Skills & services.

Social Media Strategy

Short-Form Video

Brand Development & Identity

Creative Direction & Briefing

Performance Marketing

Community & Audience Growth

Open towhat's next.

Open to
what's next.